The cornerstone of this web design project was simplicity. We wanted Katherine’s art to be the star of the show. Thus, we opted for a minimalist approach – clean lines, a muted colour palette, and plenty of white space. This not only allows her vibrant artwork and scarves to pop out but also creates an online experience that is soothing to the eyes, much like her art.
Our journey with Katherine was about crafting an online space that not only resonates with her artistic vision but also offers a modern, seamless shopping experience for her customers.
Navigating through her collection of artworks and scarves is a breeze, with intuitive menus and well-organised categories. Whether it’s a first-time visitor or a returning customer, the website offers a seamless browsing and shopping experience.
Adaptability is key. Hence, we built Katherine’s website on a platform that’s not just robust but also easy to update. She can effortlessly add new artworks, announce upcoming collections, or update her scarf line, keeping the website dynamic and evolving.