We recently designed an ecommerce website for Jonny Chainsaw, a talented chainsaw artist who creates unique sculptures carved from wood. The goal of the project was to build a clean, modern website that allows visitors to explore Jonny’s work while also making it easy to purchase pieces or enquire about bespoke commissions.
The site uses a simple layout with plenty of white space, allowing the artwork to take centre stage. Pops of orange have been used throughout the design to tie in with Jonny’s branding and add a subtle visual energy that reflects the creative and hands-on nature of his work.
Images play a key role across the site, showcasing both finished sculptures and behind-the-scenes photos of Jonny carving pieces with his chainsaw. This helps visitors understand the craftsmanship and process involved in creating each unique piece.
To make browsing straightforward, the website is divided into two main areas: Shop and Commissions. Visitors can purchase finished sculptures directly from the shop or enquire about custom pieces created to their own specifications. The site also includes an About section where visitors can learn more about Jonny and the wood he uses, along with a blog that Jonny can update with new projects and insights from his workshop.